Get ready to scream for ice cream, Perth! Gelato Messina, the iconic Australian gelateria, is bringing its sweet magic to Leederville, marking its third store in Western Australia. But here's where it gets exciting: this isn't just any gelato shop opening—it's a full-fledged dessert destination set to tantalize taste buds like never before. By the end of the month, 741 Newcastle Street will transform into a haven for gelato lovers, complete with Messina’s signature 40-flavour cabinet. And this is the part most people miss: alongside 35 timeless classics, there will be five rotating weekly specials, ensuring every visit feels like a new adventure. But wait, there’s more—think decadent gelato cakes, housemade dulce de leche jars, and exclusive merchandise to take your Messina experience home. To celebrate, the Leederville store is launching a flavor so bold it’s exclusive to this location: blood orange sorbet with vanilla gelato and masala-soaked brioche. Is this the most innovative gelato creation yet? You decide. Leederville, already a foodie hotspot, has been on Messina’s radar for years, and this move underscores the brand’s commitment to expanding one neighborhood at a time. The opening follows the success of its Highgate and Victoria Park locations, proving Perth’s appetite for premium gelato is insatiable. During the first week, customers can double their rewards points by using the Messina app—a sweet deal for early birds. But here’s the controversial question: with so many gelaterias popping up, is Messina’s expansion a game-changer or just another player in an already crowded market? Let us know your thoughts in the comments! Whether you’re a gelato connoisseur or a casual enthusiast, this opening is one you won’t want to miss. So, mark your calendars and prepare to indulge—Leederville’s dessert scene is about to get a whole lot cooler.
